The Platinum Rule: Discover the Four Basic Business Personalities - and How They Can Lead You to Success (Tony Alessandra and Michael O'Connor)

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Director, Socializer, Relater, Thinker – which one are you? We have all heard of the Golden Rule before, “treat others how you would like to be treated”. But have you ever heard of the Platinum Rule, “treat others how they would like to be treated”? In this book, you will learn to: predict the actions of others and get what you want out of every encounter, use individual differences to build dynamic teams, close more sales and provide better service to your customers, AND diffuse conflict and raise energy, morale, and profits. Highly, highly recommend!!

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